Marketing

Marketing is the communication of your branding, messaging, and managing brand identity throughout your sales channels to effectively reach and convey your entity's messages to your customers.  A well-defined, cohesive, relevant brand identity is the foundation of marketing; without it you are just spending dollars.

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SplashPlay is serious about branding, and its effectiveness. Whether you have a brand or are thinking of starting one, SplashPlay is vital to its growth and success.

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SplashPlay – Your Branding Partner

SplashPlay is the only branding support strategy that integrates and addresses the needs of all your constituents... Your, Brand, Distributors, Resellers and Consumers.

 

SplashPlay offers the most innovative opportunity to “engage” the consumer at the point of purchase both on-premises and remotely via their personal mobile device.

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Long-Duration Brand Exposure

Every organization has numerous “traditional” brand and message opportunities available to them.  However, until SplashPlay, brand exposure solutions have been one-dimensional and of extremely short duration. The facts are simple, Highway Billboard views, Print & Internet advertising are measured in seconds and limited to the medium in which they are presented. SplashPlay, however, breaks the mold providing long-duration exposure (we call “Dwell Time”) that is measured in hours. More importantly, SplashPlay integrates a brand’s message into SplashPlay’s social gaming and entertainment platform that is readily available on 300 million smartphones and devices nationwide.

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Simply, no marketing or advertising channel compares with SplashPlay’s affordability, duration or digital integration. SplashPlay is a true paradigm shift for today's small, medium and large businesses.

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Technology

Nothing can cause more uncertainty than new technology, old technology, or any technology for some people. We understand your concerns, and can help you. SplashPlay is enthusiastic about the promise that constantly evolving technology represents. As the informational, networked, cloud-based, digital economy blossoms, companies that don't embrace the future will not flourish in the future.  We believe technology can be put to use to enhance what you need to do: ensure your brand is sold. We can take the uncertainty out of dealing with integrating technology into your marketing strategy.

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Technology for its own sake is often an expensive and confusing road to explore. SplashPlay has been at the forefront of the marriage of brand marketing and technology.